What is cnet

Online, an Internet portal designed to compete with America Online, which then had 12 million subscribers. Targeting novice Internet users, Snap! It also organized Internet content into channels for news, sports, entertainment, and other topics.

In Snap! More than 60 participating computer retailers listed their products on Shopper. CNET then collected a fee from the retailers based on the "pay-per-click" advertising model. At the end of CNET's web sites were generating 8. The company's multiple revenue sources led analysts to predict that CNET would remain profitable for the next several years.

Throughout CNET added e-commerce capabilities through acquisitions. Following the acquisition of NetVentures Inc. The service helped resellers of unbranded computer systems build their own online stores and benefit from CNET's marketing clout.

The company owned and operated KillerApp. Other acquisitions in included Sumo Inc. Both acquisitions improved CNET's search engine capabilities. An agreement with RealNetworks resulted in Snap. CNET also increased its advertising and branding efforts in Such a commitment meant that the company was putting growth before profits. The company continued to be active in broadcast media, launching the weekly television program "News.

CNET made its largest acquisition to date in January when it acquired comparison-shopping site mySimon. After attempting to license its virtual learning agent VLA technology to web portals, mySimon. In mid the company launched a multimillion-dollar advertising campaign that featured a humorous character named Simon and the tagline, "The future of shopping is here. In the fourth quarter of mySimon.

In addition to gaining the web portal ZDNet. Japanese computer giant Softbank Corp. With an international presence in 25 countries, CNET Networks ranked among the top five international networks in terms of global footprint. In the fourth quarter of the company acquired the remaining interest in its joint venture with AsiaContent. The company also formed a European sales network to improve cross-border marketing opportunities in nine European countries.

Noting that an economic slowdown was affecting the technology market, CNET lowered its revenue forecast for as early as February and announced that it would lay off employees, or about 10 percent of its workforce.

In April the company announced that it would acquire TechRepublic, an online destination for IT professionals, from technology research firm Gartner, Inc. The acquisition of TechRepublic added 1. Reaching a broader audience of technology minded consumers, CNET teamed with Fortune magazine to co-produce two special issues of the magazine in CNET altered its broadcast and broadband media strategy in the second half of The company ceased production of its weekly broadcast television show, "News.

CNET was a leading provider of broadband content on the Web, with some five million streams per month. The company broadcasted interviews with technology executives and opinion leaders on a daily basis at its CNET News. It also posted video product reviews online at www. In addition, the company's corporate production unit, CNET Media Productions, produced broadband product demonstrations and webcasts for corporate clients.

Meanwhile, was proving to be a difficult year financially. In spite of the loss, company Chairman and CEO Shelby Bonnie appeared confident about the future, stating, "Our business performed very well in a challenging business climate.

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